Model Naomi Campbell accuses Cadbury of racism after the company promotes new product, Bliss, by using her name without her permission and calling her chocolate and is urging black consumers to boycott company.
Model Naomi Campbell is calling on
black consumers to boycott
Cadbury and its products after she was compared to a
chocolate bar in its new advertising campaign to promote its
Bliss product. The advertisement says:
"Move over Naomi - there's a new diva in town." Campbell is threatening to sue the company because they used her name without her permission and described her as
chocolate. I'm not sure the company is being racist, but considered Naomi Campbell has displayed "
diva-ish" behavior by hitting her housekeeper with a cell phone, among other things, then I can very easily see where the diva label comes from. In any case, the advert has been pulled. According to the
Independent, her mother,
Valerie Morris said, "I'm deeply upset by this racist advert. Do these people think they can insult black people and we just take it? This is the 21st century, not the 1950s. Shame on Cadbury." Oh well, next....
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