Detroit's Northridge Church Uses Charlie Sheen's Phrase "Winning" as Part of Campaign to Bring People to Easter Services

"NorthRidge + Easter (equals) 'Winning!" I never thought a church would use a phrase uttered by actor Charlie Sheen -- "duh, winning," who continues to parade around with prostitutes on his arms. Northridge Church in Detroit has turned Charlie Sheen's "winning" into a formula to draw more people to its doors for Easter services. The church has released online videos, a direct-mail blast and erected five freeway billboards with the word "winning." This isn't inventive. Consider the source of the phrase. Charlie Sheen is a drug user and a woman abuser, plus an absentee father.

Photo credit: Northridge Church